Kenichi Ohmae born February 21, 1943 in Kitakyūshū, Fukuoka Prefecture is a business and corporate strategist who developed the 3C's Model. He is the only internationally renowned Japanese guru who is known for his thinking about strategy rather than about operations. Indeed, he is often referred to as “Mr Strategy”. Like Akio Morita (see article) and Ikujiro Nonaka (see article), Ohmae translated Japanese business culture and strategy into English. His books are full of Japanese examples, and they helped familiarise western audiences with Japan's management breakthroughs—for instance, the introduction of the just-in-time (JIT—seearticle) system at Toyota. At the same time, Ohmae took American and European ideas and interpreted them for a Japanese audience. First trained as a nuclear scientist at the Tokyo Institute of Technology and at MIT in Boston, Ohmae became head of McKinsey & Company's Tokyo office in the early 1970s. From there he was an early observer and commentator on the phenomenon of globalisation. In his later books, “Triad Power” and “The Borderless World”, he expounded the view that companies which did not have a full presence in the world's three main trading blocs (Europe, North America and the Pacific Rim) were dangerously vulnerable to competition from those that did. In “The Mind of the Strategist”, he set out to show how exceptional Japanese strategists (such as Konosuke Matsushita and Soichiro Honda, often men who had had no formal business education) used vision and intuition to turn their ideas into action. For many in the West, who believed Japanese industry was built on rational analysis and the subjugation of individual creativity, it was an eye-opener. The word “overseas” has no place in Honda's vocabulary, because it sees itself as equidistant from all its key customers.